Marcel Berger
Why I Built Mummu Cycling
Founders letter
Cycling found me, not the other way around.
Mummu Cycling isn't just about bikes; it was built from years of bringing exceptional experiences to life.
From opening my first café at 17 to managing events in some of London's finest venues, I've always believed in the power of a memorable moment.
I first engaged with professional cycling through an opportunity with the UCI. It quickly became clear that fans wanted more than just watching races against barriers. They wanted to feel part of the action, to understand, connect, and experience cycling from the inside.
Mummu Cycling is our response to that.
We aren't just another tour operator; we're a doorway into the inner circle of professional cycling. By partnering closely with the UCI, ASO, and cycling legends who have shaped the sport's history, such as Stuart O'Grady, Cadel Evans, Andy Schleck, Matt Goss, and Baden Cooke, we create genuinely unique experiences.
When you ride with us:
Legends ride with you.
Director Sportives greet you by name.
You don't ask, you are invited behind the scenes.
Our name, "Mummu," comes from the Babylonian god of knowledge and skill, because knowledge and detail underpin every experience we create. We're here for quality, not quantity; our team are deeply committed to creating meaningful moments instead of mass-market tours.
At its heart, Mummu Cycling is about:
The stories you take home
The friendships you make
The moments you'll never forget
“Welcome inside professional cycling.”